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Business of Beauty [clear filter]
Saturday, June 23
 

12:00pm

Marketing for Salon Suites
Whether you need more clients, are tired of only attracting the clients who want a deal or are starting over in a new area, this class is for you! Learn how to stop being the low-cost option, how to use social media to fill your chair and build loyalty with existing clients. Plus, Miki will share her secret theory that has kept her busy, even with several relocations! Change the way you look at your chair, your clients and your business.

Speakers
avatar for Miki Wright

Miki Wright

BeautySuperStars.com
Miki Wright is a Salon Business Coach, founder of www.BeautySuperStars.com and her former Salon and Day Spa was selected as one of the “200 Fastest Growing Salons in the Country” by Salon Today Magazine for three consecutive years.


Saturday June 23, 2018 12:00pm - 1:30pm
Room N239

12:00pm

Recruiting 101
As an owner, it is important to recognize that your staff supports your salon as much  as your customers and that a powerful team can make a huge difference for your business. This course will  teach you recruitment strategies for attracting the right people at the right time. Stephen will show you the  tools and systems needed to recruit the dream team.

Speakers
avatar for Stephen Gomez

Stephen Gomez

Stephen Gomez Consulting
Steve’s experience as a business coach and trainer spans over twenty-four years. Steve has authored business training books and manuals on marketing, business planning, sales growth and inventory management for Milady. He annually served as judge of the North American Hairstyling... Read More →


Saturday June 23, 2018 12:00pm - 1:30pm
Room N231

12:00pm

Rev Up Your Revenue
In this class, Amy will provide you with a step-by-step guide to actually making money! You'll leave with six figure hacks and techniques, marketing tips to keep your chairs full and the scissors flying and easy steps to double your tickets.

Speakers
avatar for Amy Carter

Amy Carter

Empowering You
As the owner of one of Indiana’s top salons, Amy knows what it takes to reinvent a business and train a leadership team that’s invested in long-term success. Amy has turned her knowledge into a passion for coaching and as Founder of Empowering You Consulting, she helps salons... Read More →


Saturday June 23, 2018 12:00pm - 1:30pm
Room N241

2:00pm

Booked Solid
We often think we'll have clients forever. If you took a snapshot of your services for the last three weeks, is there any room for improvement? Paul DiGrigoli will share with you the best of what he has learned from almost 40 years as a hairdresser, salon, and school owner. Learn how to stay booked, get new clients, retain current clients, build your referral business like never before, and raise your prices without fear. Discover the essential tools to maximize your business and the skills you need to become and stay "Booked Solid"!

Speakers
avatar for Paul DiGrigoli

Paul DiGrigoli

Digrigoli Seminars
Paul is the author of the highly popular book “Booked Solid,” a hairdresser for almost 40 years and a current school and salon owner. Paul has won the “Entrepreneur of the Year” award from the National Association for Community College Entrepreneurship and Modern Salon’s... Read More →


Saturday June 23, 2018 2:00pm - 3:30pm
Room N231

2:00pm

How to Build and Grow a Successful Business
In this class, Jon Gonzales will help salon owners develop powerful business and management skills to meet the growing challenges of running a successful and profitable business. Jon’s tough love business classes have been acclaimed throughout the United States and Canada for being practical, straightforward, and cost-effective. Join us as Jon shares his 43 years of invaluable experiences as a working hairdresser and salon owner. With Jon’s guidance, your salon will thrive in any environment.

Speakers
JG

Jon Gonzales

Jon Gonzales' career in the beauty industry spans over 53 years as a stylist, salon owner, lecturer, seminar leader, business consultant, motivational speaker, educator, author, blogger, entrepreneur, and founder of the University of Educational Excellence for Beauty Professionals... Read More →


Saturday June 23, 2018 2:00pm - 3:30pm
Room N239

2:00pm

Salon Fail! The 15 Worst Business Practices Exposed
Whether you’re excited to open a new salon or desperate to improve an existing one, you need to understand which business practices are more likely to cause you to fail than succeed. In this no-nonsense, no sales pitch class, salon expert, Jaime Schrabeck will expose the flaws in the most common business advice regarding salon ownership: staffing and compensation, state board compliance, service pricing, marketing, client relations and more. Amy will help you become an exemplary salon owner, one who’s legal, ethical and profitable.

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Nail Tech Reality Check
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon. Beyond the salon, she collaborates with Tina Alberino on Nail Tech Reality Check, teaches business and technical classes at all major US beauty shows... Read More →


Saturday June 23, 2018 2:00pm - 3:30pm
Room N241

4:00pm

Keep Clients Coming Back with 10 Genius Phrases
Become the business person you’ve always wanted to be! In this class, Danielle Cohen-Shoet will reveal what to say to clients to grow your salon’s profitability. Learn tricks-of-the-trade for how the most successful businesses get clients back in the door! You’ll leave this class inspired and equipped with 10 easy tricks for what to say to clients, when to say it and how to say it!

Speakers
DC

Danielle Cohen-Shoet

Danielle Cohen-Shohet is CEO of Gloss Genius and a passionate beauty industry educator. An expert in the world of technology, Danielle has worked with leading industry artists to advance their careers and grow their knowledge of all things tech.


Saturday June 23, 2018 4:00pm - 5:30pm
Room N239

4:00pm

Rules of Retention
A new client, weather referral or walk-in, is a nugget of gold. How can you craft it into a thing of beauty? How can you hold on to it forever? How can you build a huge clientele and keep clients longer? Ivan shares the five keys of long-term client retention for hair and beauty professionals. Return to your shop or salon with powerful, useable tools you can implement immediately to become a $100,000 earner.

Speakers
avatar for Ivan Zoot

Ivan Zoot

Clipperguy
Ivan Zoot shares technical cutting, business building and career success education at trade shows and events, in books and on video, and at schools and in salons. Ivan’s educational approach is fun to watch, easy to follow and simple to implement in your everyday life!


Saturday June 23, 2018 4:00pm - 5:30pm
Room N231

4:00pm

Turn Client Conversations into Life-Changing Transformations
Learn how the art of conversation can transform lives, in this class. Join Jaz Limos, Founder of the Saints of Steel, a non-profit organization that has been greatly uplifting the hair industry. Jaz will explain how she uses the art of conversation and human connection to create life-changing transformations for clients across the United States.

Speakers
avatar for Jaz Limos

Jaz Limos

Saints of Steel
Jaz Limos is the Founder + CEO at Saints of Steel. Seeing the rise of homelessness and lack of resources for underserved communities, she decided to dedicate her career towards building ecosystems that offered innovative solutions for people in need. Jaz entered the hair industry... Read More →


Saturday June 23, 2018 4:00pm - 5:30pm
Room N241
 
Sunday, June 24
 

10:30am

#NOSLOWDAYS
That’s right, NO MORE SLOW DAYS! In this class, Destiny breaks down the three highest grossing sales in the beauty industry: coloring, cutting, and retail. Allow DCI to help you discover the customer life cycle along with marketing tips, systems and applications. Don’t miss this class!

Speakers
avatar for Destiny Cox

Destiny Cox

DCI Academy
Destiny is an industry icon and cut and color expert. Destiny travels the globe educating and her progressive teaching approach enables stylists and students to push their boundaries. Destiny built Destiny Cox International to be able to continue reaching and teaching professionals... Read More →


Sunday June 24, 2018 10:30am - 12:00pm
Room N241

10:30am

How to Stay in Love with Your Salon
You did it! You have your dream business or job! But what happens when the excitement wears off and the doubt sets in? What happens when it seems impossible to carry on? What’s the secret to keeping the passion alive? Learn how to hold onto the passion and endurance you once had and discover the essential ingredients to keep your salon thriving. Paul DiGrigoli’s unmatched level of passion has made him one of the hair industries loudest voices for loving what you do – and now he’s here to bring that enthusiasm to you!

Speakers
avatar for Paul DiGrigoli

Paul DiGrigoli

Digrigoli Seminars
Paul is the author of the highly popular book “Booked Solid,” a hairdresser for almost 40 years and a current school and salon owner. Paul has won the “Entrepreneur of the Year” award from the National Association for Community College Entrepreneurship and Modern Salon’s... Read More →


Sunday June 24, 2018 10:30am - 12:00pm
Room N231

10:30am

Overcoming the Challenges of Salon Ownership
In this class, Jon will help salon owners identify the challenges of salon ownership and provide solutions to overcoming the obstacles that owners face every day in today’s ever-changing business climate. Join Jon as he shares his 43 years of valuable experience as a successful hairdresser and salon owner. With his vast know-ledge and personal experience, he will help you face any challenge that comes your way in the beauty business.

Speakers
JG

Jon Gonzales

Jon Gonzales' career in the beauty industry spans over 53 years as a stylist, salon owner, lecturer, seminar leader, business consultant, motivational speaker, educator, author, blogger, entrepreneur, and founder of the University of Educational Excellence for Beauty Professionals... Read More →


Sunday June 24, 2018 10:30am - 12:00pm
Room N239

12:30pm

It's Time to Raise Your Prices
In this session, discover how to make the money you deserve and embrace service price increases with your customers. Stephen will coach you through how to “charge your worth,” raise prices based upon expenses, when to raise prices and how to raise prices with no fear!

Speakers
avatar for Stephen Gomez

Stephen Gomez

Stephen Gomez Consulting
Steve’s experience as a business coach and trainer spans over twenty-four years. Steve has authored business training books and manuals on marketing, business planning, sales growth and inventory management for Milady. He annually served as judge of the North American Hairstyling... Read More →


Sunday June 24, 2018 12:30pm - 2:00pm
Room N231

12:30pm

Make a Social Impact Through Your Salon
There seems to be a salon on every corner. How do you make your salon standout in such a beautifully crowded world? Join Kim as she shares her more than 30 years of experience in the beauty industry for an inspiring and uplifting presentation and learn how to create a positive social impact in your community that will be beneficial to your business, your team and that will fill your heart. Kim will share what she has seen firsthand in the salon industry and the ripple effect that “doing good” can have in your salon.

Speakers
avatar for Kim Becker

Kim Becker

Hello Gorgeous of Hope Inc.
Kim is the Founder of Hello Gorgeous! Kim has been in the beauty industry as a salon owner and national educator for more than 25 years. She has been an entrepreneur in both the for-profit and non-profit worlds, where Kim has become a business woman, fundraiser, educator, public speaker... Read More →


Sunday June 24, 2018 12:30pm - 2:00pm
Room N239

12:30pm

The Secret Behind Pricing

T​he ​S​ecret ​B​ehind ​P​ricing is a​ course dedicated to taking the guess work out of pricing. If you follow our simple formula, you will have pricing that will pay the bills and keep you and your business profitable. We also ​have a section dedicated ​our favorite ways of handling price complaints from clients. Discover the three main methods that we use in addressing these clients. For the most effective experience, please bring a list of all the costs that go into running your business behind the chair each month and a list of your most common services.


Speakers
avatar for Natalie Boos

Natalie Boos

Business of Balayage
BUSINESS OF BALAYAGE TEAM We are a team of independent educators who are dedicated to bringing high quality education to the industry around us. We work with some of the most talented and passionate stylists and artists in our industry; those looking to grow thier own brand and offer... Read More →


Sunday June 24, 2018 12:30pm - 2:00pm
Room N241

2:30pm

Level Up - Aquiring Partnerships through Instagram
Most people think you need thousands of followers on Instagram to be able to land the opportunities that you want most! That’s not the case! If your goal is to create partnerships with major companies, collaborate with influencers, build your brand, or grow your client base, this class is for you! Jaz and Jules will show you what you need to do to make your social media dreams a reality!

Speakers
avatar for Jaz Limos

Jaz Limos

Saints of Steel
Jaz Limos is the Founder + CEO at Saints of Steel. Seeing the rise of homelessness and lack of resources for underserved communities, she decided to dedicate her career towards building ecosystems that offered innovative solutions for people in need. Jaz entered the hair industry... Read More →
avatar for Jules Reyes

Jules Reyes

Saints of Steel
Jules Reyes is the Co-founder and Director of Experience at Saints of Steel. Jules is a full-time Social Media Manager who has a passion for matcha and has utilized her “social media know-how” to create and organically grow three communities on Instagram that celebrate her passion... Read More →


Sunday June 24, 2018 2:30pm - 4:00pm
Room N241

2:30pm

Social Media: The Basics
Are you one of the millions of hair stylists who has not figured out how to use Social Media? You are NOT alone! If you’re wondering when a pound sign became a hashtag or thinking, “What’s a hashtag?,” this is the class for you! Social Media expert, Miki Wright, is here to answer your questions in a judgment free zone. Miki will unravel social media terminology and help you overcome your fear of social media!

Speakers
avatar for Miki Wright

Miki Wright

BeautySuperStars.com
Miki Wright is a Salon Business Coach, founder of www.BeautySuperStars.com and her former Salon and Day Spa was selected as one of the “200 Fastest Growing Salons in the Country” by Salon Today Magazine for three consecutive years.


Sunday June 24, 2018 2:30pm - 4:00pm
Room N239

2:30pm

The #1 Marketing Tool to Grow Your Business
Your number one marketing tool to grow your business and build a clientele is speaking! Learn the three secrets to being a great communicator and never fear talking about yourself again. Whether you are a salon owner, stylist, educator or platform artist, effective speaking can make you or break you. Alejandra and Bonnie will show you how to attract clients through speaking plus, you’ll gain confidence and learn what truly makes a speaker great!

Speakers
avatar for Bonnie Bonadeo

Bonnie Bonadeo

The Beauty Agent Network
The Connection Coach,  Founder of The Beauty Agent Network and Radio Host of BEaUty Inside and Out, Bonnie is a 2013 Enterprising Women and 2016 Salon Today Cover Coach, she is a Certified Emotional Intelligent Speaker, Coach and 2x bestselling author of Success in Beauty.  Bonnie... Read More →


Sunday June 24, 2018 2:30pm - 4:00pm
Room N231

4:30pm

Business Evolution for a Lifetime
This class is designed to help you determine the next step in the evolution of your business. Tyrik will provide you with the tools you need to grow your career and your social media page as a barber, shop, or as a brand! You’ll learn how to grow your finances by using free financing and budgeting tools and gain insight on how savings and investments can bring you financial freedom. You’ll also learn to expand your appointment book by using technology that helps you manage and brand your business. No matter your level of expertise, you will not want to miss this class!

Speakers
avatar for Tyrik Jackson

Tyrik Jackson

Tyrik Jackson is owner and partner of Premier Barber Institute where he furthers his passion for cosmetology and barbering. He is also CEO of Tyrik Jackson International Inc. and sole proprietor of Sharper Image Barber Shops I & II in Lancaster, Pennsylvania. As a licensed barber... Read More →


Sunday June 24, 2018 4:30pm - 6:00pm
Room N239

4:30pm

Charge Your Worth
Are you working hard but not earning what you are worth? Amy will teach you how to maximize each client visit, how to know if and when to raise your prices and how to do so with confidence.

Speakers
avatar for Amy Carter

Amy Carter

Empowering You
As the owner of one of Indiana’s top salons, Amy knows what it takes to reinvent a business and train a leadership team that’s invested in long-term success. Amy has turned her knowledge into a passion for coaching and as Founder of Empowering You Consulting, she helps salons... Read More →


Sunday June 24, 2018 4:30pm - 6:00pm
Room N241

4:30pm

Going Solo: Ownership Done Right
Solo salon ownership requires just as much planning, research and organization as traditional salon ownership. Discover what you need to know before you leap into entrepreneurship, including how to create a business plan, negotiate commercial leases, establish service prices, brand your business and much more!

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Nail Tech Reality Check
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon. Beyond the salon, she collaborates with Tina Alberino on Nail Tech Reality Check, teaches business and technical classes at all major US beauty shows... Read More →


Sunday June 24, 2018 4:30pm - 6:00pm
Room N231
 
Monday, June 25
 

11:00am

Be a $100K Haircutter
Are you ready to become a $100,000 haircutter? Through this class, Ivan can help you get there! Ivan will share technical cutting, business-building and career success education in this class. Ivan’s educational approach is fun to watch, easy-to-follow and simple to implement so you can achieve your goals and dreams.

Speakers
avatar for Ivan Zoot

Ivan Zoot

Clipperguy
Ivan Zoot shares technical cutting, business building and career success education at trade shows and events, in books and on video, and at schools and in salons. Ivan’s educational approach is fun to watch, easy to follow and simple to implement in your everyday life!


Monday June 25, 2018 11:00am - 12:30pm
Room N231

11:00am

Profit Accelerator: Money Management Tools
Amy will reveal the secrets to drive your business growth and teach you how to launch your business with her proven money management tools! You’ll leave this class with a roadmap to profitability!

Speakers
avatar for Amy Carter

Amy Carter

Empowering You
As the owner of one of Indiana’s top salons, Amy knows what it takes to reinvent a business and train a leadership team that’s invested in long-term success. Amy has turned her knowledge into a passion for coaching and as Founder of Empowering You Consulting, she helps salons... Read More →


Monday June 25, 2018 11:00am - 12:30pm
Room N241

11:00am

Top 5 Ways to Stand Apart from the Competition
These days cutting hair isn’t enough to set you apart from your competition. Learn how to enhance your client’s experience, grow your business and keep people raving about you and your salon. The Founder/CEO of Saints of Steel, Jaz Limos, will share the top 5 ways to create an experience that successful companies like Apple are using to crush their competition!

Speakers
avatar for Jaz Limos

Jaz Limos

Saints of Steel
Jaz Limos is the Founder + CEO at Saints of Steel. Seeing the rise of homelessness and lack of resources for underserved communities, she decided to dedicate her career towards building ecosystems that offered innovative solutions for people in need. Jaz entered the hair industry... Read More →


Monday June 25, 2018 11:00am - 12:30pm
Room N239

1:00pm

Advocacy is Your Right: Protect Your License
Advocacy is Your Right: Protect Your LicenseJaime Schrabeck — Nail tech reality check  Recent efforts to deregulate and undermine our licensing has left many in the beauty industry feeling powerless. Rather than depend on others to advocate and make decisions for us, we need more salon owners and professionals to participate in the process. Jaime will show you how you can demonstrate your commitment to fair and reasonable governance by taking action.

Speakers
avatar for Jaime Schrabeck

Jaime Schrabeck

Nail Tech Reality Check
Since 1992, Jaime Schrabeck, Ph.D. has worked as a licensed manicurist and owner of Precision Nails, an exclusive employee-based salon. Beyond the salon, she collaborates with Tina Alberino on Nail Tech Reality Check, teaches business and technical classes at all major US beauty shows... Read More →


Monday June 25, 2018 1:00pm - 2:30pm
Room N241

1:00pm

Business Evolution for a Lifetime
This class is designed to help you determine the next step in the evolution of your business. Tyrik will provide you with the tools you need to grow your career and your social media page as a barber, shop, or as a brand! You’ll learn how to grow your finances by using free financing and budgeting tools and gain insight on how savings and investments can bring you financial freedom. You’ll also learn to expand your appointment book by using technology that helps you manage and brand your business. No matter your level of expertise, you will not want to miss this class!

Speakers
avatar for Tyrik Jackson

Tyrik Jackson

Tyrik Jackson is owner and partner of Premier Barber Institute where he furthers his passion for cosmetology and barbering. He is also CEO of Tyrik Jackson International Inc. and sole proprietor of Sharper Image Barber Shops I & II in Lancaster, Pennsylvania. As a licensed barber... Read More →


Monday June 25, 2018 1:00pm - 2:30pm
Room N239

1:00pm

Tips to Having the Most Successful Year Ever
Nearly everyone considers New Year’s Day their chance to make big changes. But why wait? What’s stopping you from making those changes today? The only thing in the way of making tomorrow the start of your best year ever is you! Join Paul J. DiGrigoli - the industry master of passion – as he teaches you the everyday secrets he uses to maximize value in business, life, and wellness. Learn how the changes you make can have immeasurable impact on everyone around you and how to keep up your enthusiasm for years to come!

Speakers
avatar for Paul DiGrigoli

Paul DiGrigoli

Digrigoli Seminars
Paul is the author of the highly popular book “Booked Solid,” a hairdresser for almost 40 years and a current school and salon owner. Paul has won the “Entrepreneur of the Year” award from the National Association for Community College Entrepreneurship and Modern Salon’s... Read More →


Monday June 25, 2018 1:00pm - 2:30pm
Room N231